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Speed Matters
Speed is rapidly becoming a differentiator for successful websites. Google introduced Core Web Vitals in May 2021, assigning ranking signals to page speed. Fast Web Hosting is here to stay.
A single second delay in page loading time causes a 7% drop in conversions. For an E-Commerce site that is the difference between profit and loss. A whopping 37% of visitors bail out if a page hasn’t loaded within 5 seconds.
Mobile is the fastest growing technology used for internet browsing. Because so much of the mobile experience depends on telecommunications technology rather than broadband, it imposes a speed penalty from the off – 4G is as good as it gets in the UK today. 3G is almost unusable.
Mobile is the baseline for our testing and our web hosting is fast enough to compensate for the inbuilt lag in mobile networks. We can deliver web pages on mobile within the 1-2 second timeframe deemed acceptable by Google.

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